We celebrated the new prep-inspired VS PINK spring campaign, “Going Places,” with an intimate influencer & press event featuring the face of the collection: Natalia Bryant.

Taking over Merois on the rooftop of the Pendry in West Hollywood, we brought in campaign-inspired moments for guests to enjoy.

Everything focused on personalized experiences, with an embroidery station customizing items from the new collection, a permanent jewelry station, and make-your-own flower bouquets, with florals inspired by campaign.

VIP attendees included Ellie Thumann, Azra & Aisha Mian, Fiona Barron, Summer Mckeen and more.

Creative Director & Producer: Danielle Zeiter

Production Agency: 3CS